
Financial Literacy and Community Support
Money management skills and help build financial resilience in the long term.

Cha-Ching Programme
(7-12 years old)

Secondary School Programme
(13-15 years old)

Adults Programme
(offered to communities who are covered under PRUkasih)
What is Cha-Ching?

- An interactive and immersive financial education programme for young children across Asia - in response to the growing need for financial literacy.
- Focuses on the four key pillars of financial management: Earn, Save, Spend, and Donate.
- Students also improve their communicative and literacy skills through the programme